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Google's New Gemini Agent Connects MCP, Enterprise Retrieval and Verifiable Source Citations
Google Cloud has announced Gemini Agent, an enterprise-focused agent experience designed to work across business applications, use tools and retrieve information from organizationa...
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Google Local Services Ads Clarifies Billable Leads: Even Unanswered Calls May Generate Charges
Google has expanded its Local Services Ads help documentation to explain how leads are billed, including cases in which a call is not answered. The clarification, identified on Oct...
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Google Merchant Center Warns Frequent Price Changes Can Trigger Product Disapprovals
Google Merchant Center warns that automatic item updates may not work reliably when a product's price or availability changes more than once per day. If Google's systems find a mis...
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Google AI Max Adds Ad Copy Previews: Advertisers Can Inspect AI-Generated Headlines Before Launch
Google Ads has documented a new way for advertisers to inspect AI-generated text before switching on AI Max Text Customization. The feature, called Text Customization Asset Preview...
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Google Brings Publisher Subscriptions Into AI Mode, AI Overviews and Gemini: A New Visibility Opportunity for News Publishers
Google has updated the messaging on its Reader Revenue Manager website to explicitly mention AI Mode, AI Overviews and Gemini as places where publisher content can appear under a '...
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Google Releases New Technical SEO Learning Paths Covering Crawling, Indexing, Rendering and Search Console APIs
Google Search Central has introduced two structured collections of educational videos to help website owners and SEO practitioners understand how Google Search works. Announced on....
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Google AI Content Guidance Highlights Quality Rater Sections 4.6.5 and 4.6.6: What Publishers Should Check
Google Search Central's guidance on generative AI content explicitly points publishers to sections 4.6.5 and 4.6.6 of the Search Quality Rater Guidelines. The sections address scal...
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Google Launches EmbeddingGemma 2: Multimodal Semantic Search Goes On-Device
Google has introduced EmbeddingGemma 2, a 740-million-parameter open-weight embedding model designed to represent text, images, audio and video frames in a shared vector space. Ann...
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Google Clarifies Retry-After for Emergency Crawl Rate Control: What Server Administrators Should Know
Google updated its crawling documentation on October 6, 2026, to provide clearer instructions and examples for using the HTTP Retry-After response header when a website urgently ne...
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Google September 2026 Spam Update Is Complete: Now Comes the Real Impact Analysis
Google's September 2026 spam update has finished rolling out. According to the Google Search Status Dashboard incident cited in the official announcement, the global, all-language....
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Google Ads Tests Direct Offer Assets for AI Mode Promotions
October 7, 2026 — Google Ads is testing a new Direct Offer asset interface for AI Mode promotions. Screenshots reported by Search Engine Land show a beta asset workflow that lets a...
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