Google Gemini
Google Gemini models, products, search integrations and AI ecosystem.
Gemini UTM Link Tags Offer a Clearer Signal for AI Traffic Attribution
Gemini users are reporting UTM parameters on outgoing links, offering website owners another signal for identifying traffic from the assistant. The observation could improve attrib...
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Gemini Desktop Brings Persistent Research Beyond the Search Box
Google’s Gemini apps for Windows and macOS bring AI assistance into the place where people already work. The more consequential development is Gemini Spark: a personal agent that c...
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Gemini 4 Argon: Million-Token Output for Longer AI Research Workflows
Google’s Gemini 4 Argon announcement brings a striking capacity claim to agentic research: a model with room to generate much longer trajectories. For publishers and SEO teams, the...
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Gemini Grounding with Parallel: Why ShapBot Matters for Publisher Visibility
A publisher’s crawler policy can affect whether its pages enter a particular AI retrieval pipeline. Google’s documented integration of Parallel Web Search with Gemini Enterprise Ag...
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Gemini Grounding Opens to Custom Search APIs: What It Means for Publishers
Google’s documentation describes a route for proprietary search systems to supply evidence directly to Gemini. For specialist publishers and owners of maintained databases, the imp...
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Gemini 3.8 Flash “Works Harder”: Google Shows How Iterative Tool Calls Are Becoming the Core of Agentic Retrieval
Google has published a new showcase of what developers are building with Gemini 3.8 Flash, and the most revealing part is not any single demo. It is Google's explanation for why th...
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Google Tests a Flipkart-Branded Checkout Inside Gemini and AI Mode: AI Product Visibility Is Turning Into an End-to-End Transaction
Google is testing what happens when an AI product recommendation stops being a referral and becomes the beginning of the transaction itself. A limited experiment in India is showin...
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Google Universal Cart Turns Product Visibility Across Search and Gemini Into a Cross-Merchant Agentic Checkout Funnel
Google is turning product discovery across Search and Gemini into a persistent shopping funnel that can survive the move between merchants, queries and Google surfaces. Universal C...
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Google Changes the Default Brain Behind AI Mode: Gemini 3.5 Flash Now Decides Which Sources and Answers Users See
Google has changed the model sitting behind one of the most consequential surfaces in modern Search. Gemini 3.5 Flash is now the default model in AI Mode for users globally, puttin...
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Gemini Was Supposed to Hack a Fake Company. It Found Three Real Ones Instead.
The most useful lesson from the latest Gemini security incident is not that an AI suddenly decided to attack the real world. It is that an agent was given a legitimate offensive-se...
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Google Search Is Becoming a Multilingual Visual Conversation—And Gemini 3.8 Live Can Keep Searching While the User Keeps Talking
Google Search is moving further away from the idea that searching means typing a query, waiting for a results page and starting over with another query.Search Live is being upgrade...
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