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Google Business Profile Insights Are Finally Back After September’s Reporting Gap
Google Business Profile performance data for September is beginning to reappear after several days in which business owners and local search professionals were seeing an empty mont...
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Perplexity’s AI Referral Share Nearly Halved—Should GEO Scores Stop Weighting Every Engine Equally?
Perplexity's share of worldwide AI chatbot referrals fell sharply during the summer of 2026, adding urgency to a measurement problem that has been building across generative engine...
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Hotels With Richer Business Attributes Were Mentioned by AI 94% of the Time
A proprietary study of more than 120,000 local-business mentions across five AI systems suggests that the businesses most visible in generative recommendations share a familiar set...
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Le Monde Says ChatGPT Visitors Convert 260 Times Better Than Google Discover
Le Monde is offering an unusually optimistic data point in the debate over whether generative AI will hollow out publisher traffic. The French news group says it has not yet experi...
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AI Bot Visits May Be the New Impression—but Citations Alone Still Don’t Prove Demand
AI search measurement has become crowded with citation counts, simulated prompts, mention scores and share-of-voice charts. A new framework presented by LightSite AI argues that th...
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AI Overviews May Have Cost Wikipedia 100 Million Search Referrals a Month—but Google Disputes the Method
A heavily revised University of Washington working paper estimates that Google's AI Overviews reduced external-search referrals to English Wikipedia by roughly 5% after the feature...
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Google AdSense Can Now Automatically Choose the Consent Message Most Likely to Protect Revenue
Google AdSense is automating two of the most operationally sensitive parts of publisher consent management: making sure a consent message appears when the normal CMP flow fails, an...
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Google Merchant Center Now Lets Retailers Upload Product Videos Directly
Google Merchant Center is giving retailers a more direct way to bring video into their product marketing. A newly spotted “Product videos” section allows merchants to upload produc...
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Google Ads Is Testing Cross-Campaign Reach and Frequency Controls for Video and Demand Gen
Google Ads is beta testing a new campaign-group structure that could give video advertisers something they have long struggled to manage cleanly: reach and frequency across several...
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Google’s Sponsored Results Label Is Sometimes Misaligned—and It Looks Like a SERP Bug
A small visual inconsistency in Google's Search results is drawing attention because it affects one of the most important pieces of disclosure on the page: the heading that tells u...
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Google Ads Can Now Separate Loyalty-Program Members in Performance Reports
Google Ads is making loyalty customers easier to isolate inside campaign reporting, giving ecommerce advertisers a clearer view of how their existing membership base performs compa...
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