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Product Pages Overtook Listicles in Google AI Overviews—but ChatGPT Moved the Other Way
For years, the safest answer to a commercial content question was often another listicle. “Best tools,” “top products” and ranked recommendation pages dominated traditional search....
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Google’s New European SERP Gives Comparison Sites More Space—and Local Businesses Less
Google Search is becoming a materially different product in Europe, and the latest redesign could shift visibility away from hotels, airlines, restaurants and other direct supplier...
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Four AI Engines Agreed on the Same Citation Only 1.7% of the Time
AI search visibility is often discussed as if ChatGPT, Claude, Gemini and Perplexity were four interfaces into roughly the same answer ecosystem. A new practitioner study suggests....
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Fashion Brands Now Have an AI Visibility Score Alongside Traditional Media Value
Fashion has spent years trying to turn attention into a number. Social engagement became measurable, influencer exposure became comparable and Launchmetrics’ Media Impact Value gav...
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Expand the Page or Create a New One? Google Says There May Be No Single Right SEO Answer
One of the most common content-architecture questions in SEO sounds as if it should have a precise technical answer: when a topic develops a distinct sub-intent, should you expand....
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Fixing a Rejected Google Ads Location Asset May Now Start Inside Your Business Profile
A rejected Google Ads location asset can look like an advertising problem, but Google’s latest troubleshooting guidance makes an important distinction: for some editorial rejection...
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Google Has Quietly Turned 97% of People Also Ask Answers Into AI Overviews
People Also Ask used to be one of Google’s clearest bridges between a question and a publisher’s answer. A user expanded a related question, Google extracted a passage from a webpa...
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Google Merchant Center Now Shows Which Terms and Attributes Drive Product Visibility in AI Search
Google is giving ecommerce teams a much clearer view into a question that has been difficult to answer since shopping moved into generative search: why does one product appear in a...
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We Tested Serpstat in 2026: An SEO Platform Trying to Keep Up With a Very Different Search World
SEO tools used to have a fairly straightforward job. Give us keywords, rankings, competitors and backlinks, and we would figure out what to do with them. In 202...
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“Discovered, Not Indexed” May Really Mean “Googlebot Hasn’t Visited Yet”
“Discovered – currently not indexed” is one of the most frustrating labels in Google Search Console because it describes a result without showing the full sequence that produced it...
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A New AI Citation Has Only a One-in-Three Chance of Surviving the Next Week
A first AI citation can feel like a breakthrough. A small longitudinal dataset suggests marketers should treat it more like a provisional observation.AskedAbout tracked the same 12...
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