AI kills mediocrity. The web will soon be split between meaning and noise — and only one side will survive.
The age of “good enough” content is over.
AI can already generate infinite average text — grammatically clean, emotionally flat, semantically hollow.
So if you write like a machine, you’ve already been replaced.
But if you think like a human — curious, contextual, contradictory — you’ve never been safer.
AI will destroy the middle layer of content: filler posts, SEO fluff, corporate summaries.
What remains will be polar extremes: meaningful insight and synthetic spam.
There’s no middle class left in the content economy.
You either teach the model something new — or you feed its noise.
In that sense, AI isn’t killing creativity.
It’s just killing laziness.