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Yandex Explains How Websites Get Cited in AI Search — and It Starts With Indexing
Yandex has given site owners another reason to stop treating AI search visibility as a mysterious layer floating above ordinary SEO. Its AI Search materials describe products th...
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Google Avoids Another Breakup — but Publishers May Finally Get More Ad-Tech Transparency
Google has avoided another forced breakup, but the company’s victory in the latest U.S. ad-tech antitrust ruling is not a clean escape. According to Reuters, U.S. District Judge L...
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Google’s Disavow Tool Still Has Effects, But That Does Not Make It Routine SEO
Google’s Disavow Tool is not quite the dead instrument that parts of the SEO industry sometimes describe. The more accurate reading is narrower, but more interesting: Google still....
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GA4 Shows Zero Traffic for September 1: Widespread Reporting Bug Reported
Google Analytics 4 appears to be suffering from another reporting glitch, with many users seeing zero or missing traffic for Tuesday, September 1, 2026. The issue was highlighte...
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Google AI Mode Is Quietly Becoming a Gemini Product, Not Just a Search Feature
Google Search’s AI Mode Gets Another Gemini Upgrade Google Search’s AI Mode is moving fast enough that the model behind it is now becoming the story. According to Barry Schwartz at...
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Google Search Is Becoming an AI Selection Engine, Not Just a Ranking Engine
For most of its history, Google Search could be understood through a relatively simple abstraction: a user submits a query, Google retrieves relevant documents, ranks them and pres...
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Google Is Quietly Removing the Boundary Between AI Overviews and AI Mode
Google’s AI search interface is no longer behaving like a layer placed on top of classic search. It is beginning to look like the default path through which many searches will be....
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What Anthropic’s AI Watermarking Means for Content and SEO
Anthropic’s decision to add machine-readable marks to Claude-generated content is easy to overread as the beginning of a new era in which search engines, publishers and clients....
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Google’s August Spam Update Was More Disruptive Than It Looked
Google’s August 2026 spam update looked modest on paper. It appeared on the company’s Search Status Dashboard as a short global rollout affecting ranking, beginning on August 18...
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Google Says the Disavow Tool Still Has Effects — And That Makes Blind Backlink Cleanup Riskier
Google has spent years telling site owners that most of them do not need the Disavow Links tool. That advice has sometimes been simplified into a much stronger belief inside the SE...
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Google Tests AI-Generated “What Customers Love” Summaries Inside Search Ads
Google Tests AI-Generated “What Customers Love” Summaries Inside Search Ads Google’s advertising results are becoming another place where generative AI quietly turns scattered use...
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